By Peter Blumtritt, Seven Seas’ webmaster and online marketing guy
Seven Seas cruising Indonesia
This is a typical example of falling into your own trap. I had told Jos, one of the owners of Seven Seas cruising Indonesia, that after so many years of sailing Indonesian waters, the crew and team behind the scenes must have a wealth of knowledge—not only about diving in Indonesia but also about the country’s people, culture, and nature. I suggested we share more of this with our website visitors and Facebook followers, and Jos agreed. The next thing I knew, he told me to go ahead and set an example by writing my own “Seven Seas cruising Indonesia story.”
Even though I’ve been working with Seven Seas cruising Indonesia for over 11 years, and lived in Indonesia myself many years ago, I only very reluctantly agreed. First of all, I’m certainly not a writer—and secondly, not even a diver—so the only thing I can write about is my work with Seven Seas cruising Indonesia, which includes running the website, managing some aspects of online marketing, and compiling the newsletters.
So where to start? I got in touch with Jos and his wife Lida in 2006, based on a recommendation from a mutual friend. The first Seven Seas cruising Indonesia website was built, though I only met them in person sometime later. Years later, Jos jokingly told me, “If I had known you before, I would never have hired you!” I replied, “If I had known you before, I would never have started working for you!” That’s how much fun we’ve had working together. What else would you expect when a Dutch and a German guy work together? 😄
Indonesia has changed significantly since 2006. Back then, Seven Seas cruising Indonesia had only a handful of competitors. Today, there are 50 or 60 liveaboards in the region—possibly more. I’ve stopped counting. Many smaller boats now operate mainly in Komodo and Raja Ampat. One thing I’ve always admired about Seven Seas cruising Indonesia is that competition was never feared but welcomed.
Jos often said, “The more boats there are, the better we can protect the dive sites from destructive practices like dynamite and cyanide fishing, or shark finning.” This attitude is very different from some other parts of Indonesia’s dive industry, where badmouthing competitors is, unfortunately, common.
From a marketing perspective, things have become more challenging. With so many liveaboards and agents competing online, it’s much harder for Seven Seas cruising Indonesia to stay visible on Google and other search engines.
Add to that Google’s tendency to favor massive international booking sites with thousands of pages and big ad budgets, and you can imagine that a smaller, independent operation like Seven Seas cruising Indonesia faces an uphill SEO battle.
Still, while search engine visibility is important, nothing beats word-of-mouth. Without the thousands of happy guests who’ve sailed with Seven Seas cruising Indonesia—many of them returning again and again—the boat wouldn’t be what it is today. It’s been over 11 years, and I’m still waiting for the first genuinely negative review. That’s something the entire team should take pride in.
A few years ago, I finally joined a Seven Seas cruising Indonesia trip to Komodo—my son went diving while I snorkeled. Only then did I truly understand what makes Seven Seas cruising Indonesia so special and why it stands out from all other liveaboards in the country. From start to finish, the journey was magical. That personal experience is a valuable part of my work. I need to believe in what I’m doing—and I could never work for a company that overpromises and underdelivers. That’s a freedom I allow myself.
That trip with Seven Seas cruising Indonesia had another unexpected benefit. At the time, I was still a heavy smoker. Cruise Director Karl and his wife Linda shared their own story of quitting through a laser treatment in Bali offered by a Canadian expat. On my next visit to Bali a year later, I gave it a try. Despite many failed attempts before, this time it worked. I’ve been smoke-free for over three years now. Huge thanks to Karl and Linda!
If you’re looking to explore Southeast Asia’s most beautiful waters, Seven Seas cruising Indonesia offers an unforgettable experience. The perfect mix of vibrant marine life, breathtaking coral reefs, and encounters with local communities makes Seven Seas cruising Indonesia one of the best ways to discover the archipelago. On my trip, I was blown away by the pristine reefs and the cultural richness encountered along the way. For anyone seeking real adventure, Seven Seas cruising Indonesia is not to be missed.
A standout feature of Seven Seas cruising Indonesia is access to remote islands untouched by mass tourism. This exclusive liveaboard cruise lets you dive in some of the world’s most spectacular coral reefs. Each day on board is filled with adventure, discovery, and the kind of personal attention that makes Seven Seas cruising Indonesia truly unique. Whether you’re a veteran diver or new to the underwater world, the experienced team ensures a safe, exciting, and meaningful journey.
What makes Seven Seas cruising Indonesia even more special is its commitment to ocean conservation and reef protection. On certain trips, guests can join educational discussions about marine ecosystems and climate change. During one such journey, coral reef ecologist Dr. Rod Salm joined the cruise and offered valuable insights into reef resilience in the Lesser Sunda Islands.
Rod, with over 50 years of international marine conservation experience, shared his knowledge of how Seven Seas cruising Indonesia sails through regions showing remarkable resilience against climate change effects like coral bleaching and ocean acidification. He led onboard discussions, diving exercises, and observations that deepened the understanding of reef survival strategies.
Rod was raised in Mozambique and holds a Ph.D. from Johns Hopkins University. His work with WWF, IUCN, and The Nature Conservancy (TNC) has taken him to remote corners of the globe—including the Arctic, the Caribbean, the Indian Ocean, and beyond. Now retired, he continues his mission as Senior Adviser Emeritus with TNC’s Pacific Division and as a key figure in the Reef Resilience Network.
He authored the well-known guide Marine and Coastal Protected Areas: A Guide for Planners and Managers, now in its third edition and widely used among marine conservation professionals.
By joining Seven Seas cruising Indonesia, you don’t just enjoy world-class diving and breathtaking landscapes—you become part of a bigger mission: understanding and protecting the planet’s most precious ecosystems. From the lush reefs of Komodo to the far reaches of the Indonesian archipelago, Seven Seas cruising Indonesia offers more than just travel—it offers transformation.
Whether you are seeking pristine reefs, unique wildlife, rich cultural encounters, or just peace and beauty far from the crowds, Seven Seas cruising Indonesia is the experience of a lifetime.
When planning your Seven Seas cruising Indonesia adventure, it’s important to understand both the marine environment and responsible diving practices. The World Wildlife Fund (WWF) plays a crucial role in protecting the Coral Triangle, the region where Seven Seas cruising Indonesia operates, ensuring sustainable tourism and marine conservation.
For divers looking to improve their skills and follow safe diving protocols, the Professional Association of Diving Instructors (PADI) offers comprehensive courses and resources suitable for all levels.
To learn more about Indonesia’s diverse marine biodiversity and conservation efforts, visit the official site of Indonesia’s Ministry of Marine Affairs and Fisheries.
By choosing Seven Seas cruising Indonesia, you not only experience one of the world’s most spectacular underwater environments but also support sustainable tourism initiatives endorsed by global and local organizations.
NOTE :
To reserve your spots or see available trips, please check out our schedule page:
https://thesevenseas.net/schedule/
Please also don’t hesitate to reach out to us at [email protected] should you require any further information or need recommendations for accommodation or flights
Peter Blumtritt
December 2017
P.S.: For those who are interested: The (soft) laser therapy works like acupuncture, just better. Without needles and without any pain.
NOTE :
To reserve your spots or see available trips, please check out our schedule page :
https://thesevenseas.net/schedule/Please also don’t hesitate to reach out to us at [email protected] should you require any further information or need recommendations for accommodation or flights etc. Our reservation team would be more than happy to assist. Cheers!




